Pages: [1]   Go Down
Print

Topic: EBR opening soon  (Read 1446 times)

0 Members and 1 Guest are viewing this topic.
tankhead
I took the road less traveled and it has made all the difference.
*

Reputation 16
Offline Offline

Motorcycles: 2014 Yamaha Supere Tenere
Miles Typed: 785

My Photo Gallery


One time and one time only.




Ignore
« on: August 08, 2015, 09:38:24 am »

http://www.motorcycledaily.com/2015/08/american-motorcycle-enthusiast-behind-purchase-of-ebr-assets/
http://www.bizjournals.com/milwaukee/blog/2015/08/exclusive-buyer-of-erik-buell-racing-speaks-out.html


The new owner of the Erik Buell Racing motorcycle company, in East Troy, says he wants to rehire former employees and rekindle the business that was shut down in April and sold this week in a court-ordered auction.

Bruce Belfer of West Allenhurst, N.J., bought the manufacturing assets of Buell for $2.25 million, while Hero MotoCorp. of India paid $2.8 million for Buell's consulting business.

In an interview Friday, Belfer said he's partnering with company founder Erik Buell to get the company back on its feet as soon as possible.

Belfer said he's planning to keep a company presence in East Troy where Buell employed 130 people manufacturing high-end sport bikes.

"What it boils down to is the people. These people have homes and friends and family and kids in school, and you don't just uproot them and move them like you can do with inanimate objects. These people are Erik Buell Racing, so I have to look at that as a fact of doing business," Belfer said.

"I intend to respect that and keep the operations in Wisconsin that must stay there, and if anything has to be moved, it well may be. But that is for the future to discuss. It's not any plan that exists today," he added.

Erik Buell Racing was the sequel to Buell Motorcycle Co., which Harley-Davidson Inc. owned for more than a decade before dropping the brand in 2009 and leaving Erik Buell to start over on his own.

Court records showed the company had $20.8 million in assets and $20.4 million in liabilities when it shut down in April and sought court protection from creditors.

Belfer said he has several businesses, including a metal fabrication company called Atlantic Metals Group LLC that manufactures architectural metals products.

A motorcyclist for more than 30 years, he's an engineer who admired Erik Buell's work.

For decades, Buell has been an underdog in an industry dominated by large companies. He's also been known for some radical designs.

Belfer said he and Buell have similar approaches to their design work.

"There was no personal relationship whatsoever, but there was a very strong connection to the type of engineering that he was known for," Belfer said.

Buell could not bereached for comment Friday, but Belfer said the company founder will continue designing motorcycles for the restarted business. Belfer also will have key roles.

"I run a number of businesses, and you don't run a business by remote control. So, yes, I will be actively involved in the business and in the engineering and design of products," he said.

They will have different roles in the company, though.

"Erik is a tremendously gifted engineer...By the same token, business is not something you engineer. Of all the things that he is fantastic at, I think there has been a vacuum in his senior management of certain aspects of running a business," Belfer said.

Belfer declined to discuss criminal charges he reportedly faces stemming from an alleged assault with a weapon, a felony, and criminal possession of a weapon, a misdemeanor.

Police said Belfer was working security at a music festival in June when he allegedly kicked a 21-year-old man in the face and struck him with a blunt object, the Daily Freeman newspaper in New York reported.

Belfer had no comment about the incident. But he said he's eager to start making motorcycles.

"I define myself as a manufacturer...It's all I have ever done, and it's the cornerstone of my identity. So, I am not going anywhere," he said about his commitment to Erik Buell Racing.
Logged
Sport-Touring
Advertisement
*


Remove Advertisements

Roadscum
*

Reputation 10
Offline Offline

Motorcycles: '15 BMW R12R, '12 Vespa 300', '15 BMW GSA, '13 BMW F800GT (in Europe)
GPS: SW Florida
Miles Typed: 481

My Photo Gallery





Ignore
« Reply #1 on: August 08, 2015, 01:44:33 pm »

Why not keep all the Buell related posts under the Manufactures topic specifically for Buell and eliminate the duplication.

Where's a duplicate of my post from there:

Here we go again!  
The product didn't sell before. If you thing new ownership of the company will change that ..... raise your hand and please explain.

Paul
Logged
naustin
*

Reputation 9
Offline Offline

Years Supported: '11
Motorcycles: '16 FJR
GPS: Minnesota
Miles Typed: 1410

My Photo Gallery





Ignore
« Reply #2 on: August 08, 2015, 01:46:04 pm »

 Why would a multimillionaire that owns multiple businesses be working as a bouncer at some scummy music festival ?

 Headscratch
Logged

Advertisement



tankhead
I took the road less traveled and it has made all the difference.
*

Reputation 16
Offline Offline

Motorcycles: 2014 Yamaha Supere Tenere
Miles Typed: 785

My Photo Gallery


One time and one time only.




Ignore
« Reply #3 on: August 08, 2015, 04:33:43 pm »

I know right.  His brother owns a security company maybe he was "helping a brother out'?
 


Different company. Not Buell Motorcycle Company.

Never thought to check there.

Sorry 'bout that.

Do you own the site? Ahhh fuck it. Whatever.
« Last Edit: August 08, 2015, 05:01:33 pm by tankhead » Logged
Pages: [1]   Go Up
Print
Jump to:  



ST.N

Copyright © 2001 - 2013 Sport-Touring.Net.
All rights reserved.

 
SimplePortal 2.3.1 © 2008-2009, SimplePortal